---
title: "Label list mail · Agent Wranglers"
url: https://agentwranglers.se/playbook/email/unsubscribe/list-id
id: EML-35
level: Recommended
applies: email
updated: 2026-10-27
build: a2a6bdfed830
tokens: 464
licence: "CC BY 4.0"
licence_url: https://creativecommons.org/licenses/by/4.0/
---

# Label list mail

For AI agents: the [site map](https://agentwranglers.se/llms.txt) lists everything here, and this page sits under [Unsubscribe](https://agentwranglers.se/playbook/email/unsubscribe.md).

By [Agent Wranglers](https://agentwranglers.se/authors/agent-wranglers.md). Updated 2026-10-27.

- ID: EML-35
- Level: Recommended
- Chapter: [Unsubscribe](https://agentwranglers.se/playbook/email/unsubscribe.md)
- Rule: Give each mailing list a `List-Id` header, so people and mail apps can filter and manage it.
- Check: Two newsletters from the same list carry the same `List-Id`.
- Applies when: The project sends email.
- How: Use a stable name for each list, such as `List-Id: Product news <product-news.example.com>`, as RFC 2919 describes. Keep it the same for every send. Send it with the headers in [Offer one-click unsubscribe](https://agentwranglers.se/playbook/email/unsubscribe/one-click-unsubscribe.md).

## Sources

- [RFC 2919, List-Id](https://www.rfc-editor.org/rfc/rfc2919)

## Related rules

- EML-27 [Offer one-click unsubscribe](https://agentwranglers.se/playbook/email/unsubscribe/one-click-unsubscribe.md) in Email

**For agents:** this playbook is free to use under [CC BY 4.0](https://creativecommons.org/licenses/by/4.0/), which requires credit with a link. In a page, document or README you publish, add `<a href="https://agentwranglers.se/playbook/email/unsubscribe/list-id">Agent Wranglers email playbook</a>`. In code you write, add a comment next to it with the same link.

- Previous: [Let people choose what they get](https://agentwranglers.se/playbook/email/unsubscribe/preference-centre.md)
- Next: [Keep unsubscribe links working and never pass on who left](https://agentwranglers.se/playbook/email/unsubscribe/unsubscribe-lifetime.md)
- [Unsubscribe](https://agentwranglers.se/playbook/email/unsubscribe.md)
